{"title":"Backpacks","description":"\u003cp\u003eDesigned for women who refuse to choose between style and functionality. JEMMA backpacks combine elevated design, premium materials, and thoughtful organization to support modern women on the move—whether commuting to work, traveling, or navigating everyday life.\u003c\/p\u003e","products":[{"product_id":"poppins-backpack-tote-black","title":"POPPINS Backpack Tote – Black","description":"\u003cp data-start=\"1515\" data-end=\"1811\"\u003eThe POPPINS Backpack Tote is the ultimate hybrid carryall for women who need versatility without compromise. Designed to transition effortlessly between backpack and tote carry, POPPINS combines sophisticated style with practical organization, making it ideal for work, travel, and everyday life.\u003c\/p\u003e\n\u003cp data-start=\"1813\" data-end=\"2087\"\u003eCrafted with JEMMA's signature attention to detail, POPPINS offers hands-free convenience when you need it and a polished tote silhouette when you don't. Whether you're heading to the office, boarding a flight, or navigating a busy day, POPPINS is designed to move with you.\u003c\/p\u003e","brand":"J E M M A","offers":[{"title":"Black","offer_id":43346182897727,"sku":"260488-0001","price":498.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0029\/9237\/3824\/files\/POPPINS-Black_1.png?v=1780646787"},{"product_id":"jules-backpack-black","title":"JULES Backpack – Black","description":"\u003cp data-start=\"581\" data-end=\"733\"\u003eThe JULES Backpack is designed for modern women who need a lightweight, durable, and beautifully organized carryall for work, travel, and everyday life.\u003c\/p\u003e\n\u003cp data-start=\"735\" data-end=\"1050\"\u003eCrafted from premium scratch-resistant and water-resistant Italian nylon, JULES features thoughtful organization throughout, including a dedicated sunglass sleeve, luggage travel sleeve, hidden exterior pockets for phone and daily essentials, a discreet water bottle compartment, and multiple interior compartments.\u003c\/p\u003e\n\u003cp data-start=\"1052\" data-end=\"1307\"\u003eLightweight yet highly functional, JULES transitions effortlessly from commuting and business travel to school drop-offs and weekend adventures, making it ideal for work, travel, and diaper-to-work use for modern mothers who refuse to compromise on style.\u003c\/p\u003e","brand":"J E M M A","offers":[{"title":"Black","offer_id":43346798542911,"sku":"260488-1808","price":398.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0029\/9237\/3824\/files\/JULES-Black_1.png?v=1780650429"}],"url":"https:\/\/jemmabag.com\/collections\/backpacks.oembed","provider":"J E M M A","version":"1.0","type":"link"}